As Amazon announce that they are finally going to start delivering on Sundays, we have taken a look at their drone concepts and some other innovations that are probably not going to change the future of retail.
1. Augmented Reality
Retail innovation is about to take a cool, weird, and probably completely unnecessary turn. Chinese E-Commerce Grocer, Yihaodian has developed augmented reality retail stores that can only be accessed in certain public locations.
It works like this: when customers are in a certain spot, they can hold up their smartphones and point them in a certain direction and a virtual reality store will appear. The customer can then peruse items that sit on imaginary shelves or hang from imaginary walls. And I imagine there’s probably also an imaginary spill on aisle twelve too.
The idea here is that public locations such as public squares, or even open fields or derelict sites can be converted into VR stores. Here’s a video explaining how it would work, if it weren’t completely bonkers: